Digiaccel Learning, an e-commerce and marketing academy after having recently launched its own industry-backed business school in Gurugram for specialist specialist marketing education, has launched a Post Graduate Program in Applied Marketing, which is a kind of MBA alternate program meant for professionals who want to build new-age careers in eCommerce, D2C, Growth Marketing, Product Management, etc.
The year-long program starts at the end of September and includes a three-month internship. Students will get acquainted with all aspects of Brand Building, Growth Marketing, Media Planning, Channels, Product Management, P&L Management & leadership skills. The curriculum includes 20+ workshops by industry leaders from companies like HUL, Mamaearth, Urban Company, etc.
Aalekh Tripathi, Co-Founder & CMO of Digiaccel Learning, ex-HUL & IIM A graduate added, “Digiaccel Learning’s uniqueness lies in its ‘learning-by-doing’ pedagogy, industry-backed curriculum and the mentorship by industry experts. Our curriculum is designed by reverse-engineering the business decision making of some of the world’s top companies into relevant frameworks. These frameworks are taught by expert industry mentors from top companies and the learners get the chance to apply them to real business situations. This ensures that the learning is effective in creating genuine learner outcomes that allows them to be better professionals.”
Karan Bhagi, Founder & CEO of Digiaccel Learning said, “Today, India’s leading companies face a significant shortage of digital talent, while aspiring individuals yearn for opportunities in these organizations but often lack a clear path. Digiaccel Learning is dedicated to bridging this gap through specialized business education, fulfilling the dreams of students and early career professionals aiming to thrive in leading companies’ dynamic landscapes.”
Digiaccel Learning has a mission to accelerate a million professional careers through education in years to come. They are backed by Saama Capital, Whiteboard Venture Partners, a series of angel investors like Kamesh Goyal (Founder, Digit Insurance), Varun Alagh (Founder, Mamaearth) and other CXOs who have partnered on this mission of building quality business education in India.