The Design Village (TDV), Noida recently organized welcomed its new batches with Orientation Week the “Green Carpet Advocacy Campaign 2023“. This was to raise awareness towards overconsumption and continuous resource use besides giving the new students information about their chosen design discipline, familiarize them with the ecosystem of the design village, and help them to adjust to the campus through a series of sessions and activities organized as a part of the orientation week.
The event led by the creative industry, students of The Design Village showcased the problems and interpreted solutions through multisensorial performances. The first-semester students designed their concept through the industrial waste collected from the vicinity to escalate the urgency of the issue.
20 teams with 5 students in each group with 10 mentors and 10 seniors as student mentors participated in this campaign as a part of the orientation to raise awareness about the growing concerns and the dark realities of the design industry. The winner was divided into three categories: The Impactful One: awarded to Group 7, The Conscious One: awarded to Group 5, and The Innovative One: awarded to Group 12.
Mridu Sahai, Co-Founder of The Design Village said ” As we welcome the Batch of 2023, The Design Village looks forward to enriching the journeys of learners that we have curated with great care. Thinking Macro, developing broad interests and skills, embracing diverse experiences, and being intrinsically motivated are key to the TDV experience. In a world where large-scale technological changes and global environmental challenges loom over us, the future belongs to the most agile learner – and we want to provide a conducive environment for that thinker and doer”.
The event was graced by notable jury members: Kriti Tula: Founder at Doodlage, Sidhant Minocha: Fashion & Textile Designer, Handicraft Innovator, and Semiotician, Anant Ahuja: Co-Founder of Irregulars Alliance LLP, Malvika Singh: Founder at Gomaads, Mridu Sahai: Co-Founder at TDV and Partner at Archohm.
The week-long program fostered a collaborative and inclusive learning environment, encouraging students to exchange ideas and experiences, further fueling their passion for design. Villagers also had the opportunity to visit the National Crafts Museum, Museo Camera and got an opportunity to meet Jamal Shaikh: COO – Lifestyle Media Businesses, RP- Sanjiv Goenka in an interactive conversation to gain invaluable insights into the practical aspects of design.